"Style is the only thing you can’t buy. It’s not in a shopping bag, a label, or a price tag. It’s something reflected from our soul to the outside world - an emotion.” - Alber Elbaz
Before We Begin
Congratulations on becoming a fellow Purpurian! By buying one of our Develograms or signing up to have an Account with us, you instantly become a Purpurian. We are honored to welcome you to the club!
This means you now have access to some amazing supplementary materials that we offer, called ‘Freebies’. One of those Freebies is ‘The Power of Color’ that we highly recommend browsing through, prior to starting i-Style. In case you’ve missed it, we’ve included it right here for your convenience, below:
This Develogram is designed for every single person who read through a list of several types of style and thought “but I don’t fit in any of those groups”. For all of you who reflect different styles in different locations, and who perhaps mix and match your look depending on the occasion – this material is for you.
Lesson 1: Casual
A casual style is one in which you feel comfortable, with some of our top influencers in this category pulling off the effortless casual trend, seamlessly.